Friday, December 10, 2010

Telecommunication channels of pain: users purchase CDMA mobile phone ran 4 stores

Although China Telecom from the end of last year is to promote "Tianyi" brand, and spend lots of money to invite such star crazy dengchao pushing ads, but judging from the current perspective, China Telecom's CDMA mobile phone channel issues have not been fundamentally resolved.

At the beginning of 2009, the China Telecom CDMA2000, the licence is still brand new objectives set out in the ice: this year's CDMA network plans, add new 35 million users, 3 years later, China Telecom Mobile users to more than 1 billion.

From January of this year's official publication of operational data, since the take over CDMA network, China Telecom, the total number of mobile phone users, net user 2893 million 102 million, for the first time.

"But that many are attracted by the ' us ' of the new user, the user still has the original CDMA.

"Recently, we learned from multiple sources, whilst China Telecom from the end of last year is to promote" Tianyi "brand, and spend lots of money to invite such star crazy dengchao pushing ads, but judging from the current perspective, China Telecom's CDMA cell phones in the market is still seem insufficient channels procurement has not been fundamentally resolved.

【 Users encounter 】

Buy C-net phone actually ran 4 stores

Homes at the Beijing Chaoyang District shuangjing Ms. Lee Street recently very depressed.

Originally in the hands of a CDMA phone is broken, but can not find selling new CDMA mobile phone stores.

Recently, this reporter has travelled to the region, discover the appliance shuangjing retain chain Gome, Dah electrical appliances and mobile phone shop di Xin company in this street are shops.

According to Ms. Lee buy CDMA roadmap, reporter first visited GOME and underground 2 storey di Xin Tong.

Two companies sales persons are clear to the reporter, with the exception of a few dual-mode mobile phone, and no CDMA handset sales.

"GOME and China Telecom no cooperation channels, so does sell CDMA cell phone.

"The United States phone area who specializes in sales presentations, the shop has a foreign brand dual mode phone that supports GSM and CDMA networks, sales price is higher than comparably configured G network mobile phone prices slightly higher.

But di Xin Tong shuangjing store salesperson you told reporters that now buying CDMA mobile phone consumers very few models to choose from.

The sources, the second half of 2008, China Unicom and China Telecom complete CDMA business transfer, including China Unicom monopoly of CDMA handsets already under the hood, the collective will no longer be sold.

While China Telecom took over CDMA cell phones, due to the purchase of equipment, is not high, resulting in a while to CDMA mobile phone price no city.

In a recent press visits, some mobile phone dealers also Zhongguancun parallel to that, because of the CDMA mobile phone is not good to sell goods, even parallel market has also been implicated.

"Due to the high price, maintenance, we generally do not recommend users to buy CDMA cell phone. ”

In large and medium-sized electric appliance handsets monopoly area, journalists have discovered a special pin counter CDMA.

But a bit of a salesperson's confession, in addition to a Samsung F309 has the goods, the rest of the prototype in the counter are not on hand.

Purchasing a CDMA really so difficult to reporters last came in? Beijing Chaoyang District dawang Hall of China Telecom, finally found near 10 CDMA cell phone.

However, the handsets are mostly local brands, and shape and g network compared to comparable to many mobile phones. A prominent position the counter of Samsung mobile phones price in W699CDMA 7900 element, is neglected.

【 Press survey 】

User: my dual-mode mobile phone into a "brick"

In the Telecom Business Hall, one has to hold a dual-mode mobile phone users to Telecom staff reflected his dual mode phone turned into a "brick".

According to introduction, previously the user phone can G network and C-net at the same time, but now the mobile phone has accepted no signal.

"China Unicom customer service said if you want to keep the cell phone is about to change number, China Telecom are told if you also use the number 133 must change to bear the label of ' us ' of the mobile phone. "In the face of historical issues, the user in consultation with telecommunications service after reluctantly shook his head went out of business.

A large and medium-sized electric Porter to reporters, China Telecom launched the preferential packages, purchase a new machine at the same time change, is the most cost-effective manner.

But the problem is that, according to a report from mobile professional website statistics show that China Mobile TD, China Unicom's WCDMA and CDMA2000 of China Telecom, user for carrier selection are mainly concentrated in the more mature network of China Unicom.

"C-net user volume itself is very small, narrow Terminal channel has always been a problem.

Yesterday, a domestic-branded mobile device providers interview revealed, with the g net sales model, c network implemented operator monopoly in operating mode, one can guarantee that the market in accordance with the operator's plans for growth, but also facilitates control manufacturer on CDMA mobile phone production.

But relative to the above advantages, disadvantages of CDMA market is equally clear.

"Previously, China Telecom and China Unicom's advertising focus is on the cell phone signal, this is indeed the soft rib of CDMA.

"The source said, C network always control the number of network users, another reason lies in its base station number is directly proportional to the number of users increases, if users too much, noMethod to ensure the quality of the signal.

【 Company should 】

China Telecom will then cycle the mobile phone bidding

This understanding, the CDMA mobile phone sales channels include only major telecom business and, recently, China in electrical telecommunications initiative in hand appliances chain stores to the ambitious three-cell, fixed fee, broadband packages, CDMA cell phones, wireless Internet experience, 3 g business conducted a comprehensive business cooperation agreement.

Although the channel expansion on the CDMA market added positive factors, but several mobile devices are still believes that Vista still need C net.

Prior to this, China Telecom, publishing information display with 7 terminal manufacturers signed agreement 3G Terminal Jicai first jicai about 120 million involves 10 balance 3 g mobile phone. "In fact, most of the C-NET mobile are terminal operators have launched in overseas phone of old, slightly change took home best selling, Basic does not have too many inputs. "An insider.

Previously, Deputy General Manager of China Telecom said xiaowei Yang, China Telecom will move the Boutique has invested heavily in building the network and to stimulate market demand.

But faced with a large number of users demand reduction, as well as equipment manufacturers on C-net's wait-and-see attitude, China Telecom is long.

And the imminent closing of this article, the journalist was informed before, China Telecom or will accelerate 3G terminal of purchases and sales, to launch a second round of massive mobile phone bidding.

But China Telecom has refused to reveal more detail.

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