Wang Jianzhou interpretation of China Mobile iTunes APP Market

Recently, China Mobile Group Chairman and CEO Wang Jianzhou in inspection Institute of China Mobile, said that "innovation is the soul of enterprise development, in the current financial crisis, technical information and IT is still in accordance with its pace, new technologies and business models.

To the China Mobile brings great challenges. ”

Wang Jianzhou also specifically referred to Apple's IPhone and RIM's Blackberry, the new business models emerge and develop, to telecom companies create challenges, but also to the China Mobile new inspiration.

IPhone mode on the large impact of telecom industry

Wang Jianzhou said that China Mobile and Apple have carried out a year and a half of negotiations, myself and Apple CEO Dobbs had numerous Conference calls, but up to now, didn't talk about it, not move the IPhone into China.

"The IPhone to the traditional telecommunications industry is very good for inspiration, not only because of its technology, but also its business model. ”

Initially, Apple hopes to gain from China Mobile 20% ~ 30% into, that is, the operator should take part of the monthly traffic charges to Apple, this business into model by China Mobile refused.

In the second phase, Apple has cancelled the business into mode, you can purchase Terminal at once; but require operators each iPhone $ to lump Apple and operators must also give the customer a subsidy, this approach has been questioned by the operator.

In the current third phase, the user can not bundled with operators to purchase iPhone bare metal, any SIM card you can use to plug up; Apple has used the online software store iTunesAPPStore, through user downloading a lot of software.

Wang Jianzhou also cites an example, Ericsson new CEO Red Koala · Claudius most intolerable, "all in one sentence is like IPhone users are users, not your user.

Because it though using your network, but it is everything in my Internet download, and money to pay me. ”

Business model changed the fate of the RIM

Wang Jianzhou said that Blackberry users worldwide are in Canada Corporation information, it is this a valid business model that makes the RIM become Canada had the highest market value.

Now from the pager company into Canada in the market value of the highest company, more than a large machinery company, also far exceeded the previous very famous Corporation Nortel. This is the business model changed the fate of a company.

As of last year, the operation of Blackberry's BlackBerry company global number of users exceeds 1400 million, operating income reached US $ 9 billion, while his main business is concentrated in the group customers with mobile EMAIL services.

Wang Jianzhou also wrong, China Mobile to build their own "iTunes APP Store", which is affixed to the Chinese consumer market initiatives, because Apple's iTunes APP Store transactions by credit card.

And the Chinese mainland common people have this habit.

China Mobile has more than 4.5 million of users, but has perfect billing and background support systems, China Mobile to build their own "iTunes APP Market", "we have our own users and new strategies.

”